Maintenance & Marketing Pros & Cons

outsourcing website development, design, maintenance & marketing:

• Access to proven team of people – you need people with different skill sets to design, maintain and market your website. Outsourcing provides access to these skill sets without needing to hire multiple people.
• Cost savings – most of the website maintenance, design, development or marketing work requires people with different skill sets for part-time every month. Outsourcing saves you money by paying only for the hours someone works on your project, rather than pay full-time salary for partial hours worked.
• Low cost – the biggest pros of website outsourcing comes when you have access to lower cost people overseas. Several skill sets required for website development, maintenance or marketing are programming; which has been proven to be most effective outsourcing jobs. Large companies outsource programmers on a routine basis.
• Scalability – most of the website development, maintenance and marketing projects require spurt of activities for a short period of time Outsourcing with an established company lets you get the people when you need them, and for the time period required.
• Protection for employee turnover – outsourcing your website design, maintenance and marketing protects you against employee turnover or your consultant moving on to better and bigger projects. You will need to outsource with an established company in order to accomplish it.

Cons of outsourcing website development, design, maintenance & marketing:

• Control - hiring your own employee instead of outsourcing provides you more control over the job. However, there is an inherent risk that you will become totally dependent on your people and will need major adjustment when the employee decides to leave.
• Privacy & Security - website usually requires access to company information. Keeping website design, maintenance and marketing functions in-house lets you have better control over this sensitive company information. Outsourcing to a US based company with access to lower cost employees overseas provides decent protection against this problem.